Joool
Hybrid Technology Under One Brand
Building on nearly 30 years of experience in marine electrification through Alternative Energy, the Joool brand has been equipping recreational sailboats since 2023. To date, 44 hybrid-powered boats are sailing across five continents. In 2026, another milestone has been reached: the Beneteau and Fountaine Pajot groups have officially established Joool as the single commercial brand of their joint venture, E-lektra Marine, which specializes in sailboat electrification. We met Jérémy Bénichou, Joool's Sales Director, at the Cannes Yachting Festival.
Read the feature
Published on 06/11/2026